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SME EXPORT DEVELOPMENT INTELLIGENCE

Export Guides, industry Information, top export partners (distributors, dealers, agents and clients) insights and analysis, export business cases
Executive programma
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SME Competitiveness Outlook 2019
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Current business opportunities
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German SMEs are active too
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Interactive Travel Risk Map 2019
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The study by Facebook
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European SMEs benefit from export
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Internationalisation of European SMEs
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3 attributes of the Most Successful SME exporters
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SME Competitiveness Outlook 2019: Big Money for Small Business – Financing the Sustainable Development Goals
    #sme #export #internationalsales #internationalmarketing #internalization #internationaldevelopment
    Increasing annual investments in small and medium-sized enterprises by $1 trillion would yield disproportionate dividends in terms of progress towards the Sustainable Development Goals. These investments also have the potential to deliver healthy returns for investors.

    To boost investment in developing country small firms, this report finds that stronger investment facilitators (actors which connect firms to investors) are key. Other major findings: bundling investments for small firms into large packages helps scale up financing; disseminating information on small business credit performance improves risk assessments; and helping these firms to be investor-ready improves their commercial viability.
    Download 'SME Competitiveness Outlook 2019: Big Money for Small Business – Financing the Sustainable Development Goals' full report free of charge
    European SMEs that benefit from export opportunities: facts & figures
      #sme #export #internationalsales #internationalmarketing #internalization #internationaldevelopment
      For Small and Medium-sized companies export sales not only opens up new opportunities helps to become more innovative and productive and is hence a chance to grow and prosper. But despite the opportunities, only a relatively small number of our SMEs currently engage in cross-border activities and an even smaller number report they are considering it. Obviously SMEs that go global gain strategic competitive advantage over majority of their competitors.
      Export is one of the major growth opportunities for European SMEs
        • Only a third of all SMEs in the EU28 exported to another country.
        • EU countries are a key market for SMEs in France, Germany, Italy, Spain and the UK.
        • Only 13% revenues of revenues for exporting SMEs originate from other EU countries.
        Diagram European SME export 2018
        More benefits than just extra revenue from abroad
          • Export sales allows better exploit economies of scale.
          • A stronger regional diversification of revenues sources makes SMEs more resilient against shocks.
          Exporters are 13% more productive than non-exporters in a given industry and country*
            • Serving a larger market and being more exposed to international competition encourages technological development and continuous product and process innovation.
            • Internationalised SMEs can often benefit from the technological know-how of their foreign business partners or competitors.
            In a nutshell, crossing national borders can help SMEs to become more innovative and productive. It can enhance their growth and eventually increase their chances of survival.

            Go global before it's a mainstream - 90% of European SMEs will miss this chance
                • Only 10% of nonexporting SMEs are either already trying to export or consider it as an option for the future.
                Diagram European SME export plans 2019-2020
                History offers many examples of successful brands and products entering new markets and failing to achieve their aims. For larger companies, with greater resources, a failure in one market can be offset with success in others but for SMEs, with their more modest resources, it is much more of a risk.

                Every market, every region and every country is different. An SME needs to understand the dynamics and how its product fits into it. This requires looking at the preferences and the behaviour of customers, partners and competitors. An SME can carry out its own market research through visiting the target country or region or hire an external company to carry it out.

                * - This and other data in the article unless other source is mentioned: "Internationalisation of European SMEs – Taking Stock and Moving Ahead", Bpifrance (2018)

                ** - Falk and Hagsten (2015), sample of 110,000 SMEs from 19 European countries


                Internationalisation of European SMEs – Taking Stock and Moving Ahead
                  France, Germany, Italy, Spain
                  and the United Kingdom
                  Bpifrance, 2018
                  Table of Contents
                      List of Figures 3



                      Greetings 6



                      Foreword 8



                      1. General Part 11

                      1.1 International economic relations of Europe and its SMEs 13

                      1.2 What are the benefits of internationalisation for SMEs? 19

                      1.3 What are the challenges for SMEs going global? 21

                      1.4 Fostering the internationalisation of SMEs – the role of NPIs 26



                      2. Country Reports 31

                      2.1 France 33

                      2.1.1 International trade relations of the French economy 33

                      2.1.2 International activities of French SMEs 35

                      2.1.3 Challenges to the internationalisation of French SMEs 36

                      2.1.4 National policies to support the internationalisation of French SMEs 37



                      2.2 Germany 41

                      2.2.1 International trade relations of the German economy 41

                      2.2.2 International activities of German SMEs 45

                      2.2.3 Challenges to the internationalisation of German SMEs 46

                      2.2.4 National policies to support the internationalisation of German SMEs 48



                      2.3 Italy

                      2.3.1 International trade relations of the Italian economy 51

                      2.3.2 International activities of Italian SMEs 52

                      2.3.3 Challenges to the internationalisation of Italian SMEs 55

                      2.3.4 National policies to support the internationalisation o Italian SMEs 56



                      2.4 Spain

                      2.4.1 International trade relations of the Spanish economy 59

                      2.4.2 International activities of Spanish SMEs 60

                      2.4.3 Challenges to the internationalisation of Spanish SMEs 62

                      2.4.4 National policies to support the internationalisation of Spanish SMEs 64



                      2.5 United Kingdom 67

                      2.5.1 International trade relations of the UK economy 67

                      2.5.2 International activities of UK SMEs 69

                      2.5.3 Challenges to the internationalisation of UK SMEs 71

                      2.5.4 National policies to support the internationalisation of UK SMEs 72



                      References


                      ***
                      International trade is a key engine for growth and welfare. This is particularly true for France, Germany, Italy, Spain and the United Kingdom, which are not only the largest economies in Europe but also among the largest traders on the continent. Together they account for more than half of all intra- and extra-EU trade flows.

                      An important part of these exports and imports is driven by large firms and multinational corporations. Small and medium-sized enterprises (SMEs), in contrast, are underrepresented in international trade. In fact, SMEs represent the vast majority of firms in Europe and provide two out of three jobs – but account for far less than half of all exports and imports. When it comes to other forms of internationalisation, such as foreign direct investments, participation of SMEs is even more limited.

                      This means that many SMEs are missing out on the benefits often associated with internationalisation - higher productivity, faster growth, greater innovation and better chances of survival.

                      The obstacles SMEs face when expanding abroad are diverse and they differ across countries. However, there is a common issue that emerges in all countries: access to finance. Although financing conditions have improved in most European countries in recent years, SMEs continue to be at a disadvantage when it comes to getting external capital.
                      ***


                      Download full version of the report
                      Tree attributes that the most successful Canadian exporters share
                        A study by the Business Development Bank of Canada (BDC)
                        Diagram European SME export plans 2019-2020
                        Tree attributes that the most successful Canadian exporters share
                          A study by the Business Development Bank of Canada (BDC)
                          ***
                          Across the globe, a structural change towards services is underway that also manifests itself in international trade flows. Compared with other European countries, Germany is still heavily characterised by industrial production but the share of services in total exports has grown noticeably here as well in the past decades – to nearly 18% in the year 2016.

                          Business services in particular, such as research and development, legal advice, tax and business consultancy, as well as information and communication services are becoming increasingly important in international trade.

                          Today they account for some 55% of Germany's service exports and 47% of service imports. Firms that export services are larger, more productive, pay higher salaries and are more often foreign-owned than non-exporting enterprises.

                          In Germany, around one quarter of all service exports originate in manufacturing firms. In the German SME sector, service enterprises make up around three quarters of all businesses. Around one in five of them is an exporter and in wholesale and retail it is nearly one third.

                          Small and medium-sized enterprises are particularly affected by restrictive regulation on trade in services and should therefore benefit greatly from further liberalisation.

                          Digitalisation should also further strengthen service exports by SMEs.vantage when it comes to getting external capital.
                          ***
                          Diagram European SME export plans 2019-2020
                          Download full version of the article
                          EXPORT GROWTH FOR DANISH SMEs:
                          THE ROLE OF SOCIAL MEDIA
                            The study by Facebook
                            The study shows how social media and other digital platforms can help SMEs overcome several barriers to enter new markets and to reach customers further from the local market through new options for firms to advertise in a way that meets efficiently their business needs. This enables SMEs to reach a large share of domestic consumers – as well as an even bigger market opportunity via reach to international consumers.

                            • Social media enables SME to reach a large share of domestic consumers – as well as an even bigger market opportunity via reach to international consumers.
                            • National SMEs are developing new export trade lanes, compared to the standard export patterns in the overall national economy.
                            • As shown in Ch1, there is both (i) a large potential for take-up of digital by SMEs; and (ii) a large job impact if further SME export can be induced. An important research question is then: can social media be part of the solution to promote further SME export and jobs via digital tools?
                            • The novel evidence presented in this study allows a first foray on use of social media and online tools for exports by national SME. Over time and based on more data, further research can assess the SMEs' evolving use of social media and its impact.

                            Table of content

                            1 SME characteristics and challenges
                            1.1 SMEs are an important part of the economy
                            1.2 SMEs' face growth constraints, compared to large firms
                            1.3 SMEs lag behind large firms in digital adoption

                            2 Social media empowers SMEs
                            2.1 Social media connects people
                            2.2 Social media enables SMEs to open new markets

                            3 SMEs can reach further via social media
                            3.1 Social media helps level the playing field for SMEs
                            3.2 Social media enables SME national and international reach
                            3.3 Social media enables new export trade lanes

                            Enabling export growth
                            for danish SMEs:
                            The role of social media
                            Danske SMV'ers eksportmuligheder:
                            Sociale mediers rolle